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Product Description
In an interactive and densely connected world, transnational communication has become a central feature of everyday life. Taking account of a variety of media formats and different regions of the world, Adrian Athique provides a much-needed critical exploration of conceptual approaches to media reception on a global scale.
Engaging both the historical foundations and contemporary concerns of audience research, Athique prompts us to reconsider our contemporary media experience within a transnational frame. In the process, he provides valuable insights on culture and belonging, power and imagination.
Beautifully written and strongly argued, Transnational Audiences: Media Reception on a Global Scale will be essential reading for students and teachers of global media, culture and communications.
Product Details
| Format: | Hardback, 224 pages | Language: | English |
| Dimension: | 23.62cm x 16cm x 2.29cm | ISBN10: | 0745670210 |
| Weight: | 472g | ISBN13: | 9780745670218 | Publication Date: | 23 Mar 2016 | Publisher: | Polity Press |
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